You bet, all of that glitter is gold. Among several other high quality materials, all convincingly expressed in the visual configurator we developed for premium Swiss watch manufacturer IWC. The tool boasts super high-res visuals that are realtime rendered in 3D in the typical luxury look of the brand and was launched this March on their US website.
Yes, physical shops still exist. And no, your fridge still does not order milk when it’s out. Yet we are all perfectly aware that a digital transition is happening, and it's changing our way of doing business. Maybe it doesn’t spring up with a big bang, but it's happening, surely and steadily. As Bill Gates put it, "We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten. Don't let yourself be lulled into inaction."
With digital mass customization gaining momentum in the furniture business, 3Dimerce had some busy days on the IMM, the international interior show in Cologne, last January. Our product visualisation experts demonstrated the latest developments in the field on the stage at the congress as well as on the exhibition floor, supporting clients.
Augmented Reality is going to revolutionize the furniture market, says Roel Pollen, CEO of 3Dimerce. He will share his ideas in a keynote speech on November 1st at eHome, the most influential event on online strategy for furniture business in The Netherlands.
The Textile Innovation Fund (TIF) has acquired a minority stake in 3Dimerce a 3D product configuration platform. The investment will be used by 3Dimerce to further expand its position as market leader and innovator in real-time 3D product configuration.